Browsing: BrandXReport

Beyond Headlines Land Parcel, Land Acquisition, Land Deals, Land Purchase, India Real Estate News, Indian Realty News, Real Estate News India, Indian Property Market News, Real Estate Journalist, Best Real Estate Website, Best Property Portal

Puravankara acquires 7-acre land parcel in Bengaluru with potential GDV of INR 900 Crore

The land parcel at Hebbagodi is strategically located near Electronics City and is well-connected to other parts of the city, making it an attractive location for residential developments. The area is a desirable location for IT professionals working in Electronics City. The area has a well-developed social infrastructure, with major hospitals, international schools and retail, and the IT hub of Electronics City Phase 1 and Phase 2, located within a 5-km radius.

Analysis Brand Equity, Brand Rating of Indian Real Estate, Brand Ranking of Indian Real Estate, Best brands of Indian Real Estate, India Real Estate News, Indian Realty News, Real Estate News India, Indian Property Market News, Best Real Estate Website, Best Property Portal, Real Estate Journalists

Brand equity of Indian real estate a market-linked evolution

With its localized nature of business, along with the fact that historically there had been information asymmetry, Indian real estate for quite some time lacked focus on brand goodwill. Size of the real estate companies for long was seen as synonymous with big brands. With the emergence of India as one of the five key global real estate markets post the introduction of FDI in 2005, with US, UK, China and Middle East being other four geographies, the focus shifted to brand building for the first time. Track2Realty analyses how brand equity has historically been a market-linked evolution.

Brand Rating Track2Realty BrandXReport 2022-23

Prestige emerges as new National Brand Leader

Prestige Group has emerged as the new Brand Leader of Indian real estate. The brand had continuously been closer to the Leadership and among the Top 3 National Brands. Brigade Group makes a giant leap and jumps from Number 5 to now the 2nd Best Brand of the business. DLF is continuously scaling up and now rests as 3rd Best Brand at the National level. Godrej Properties is losing its sheen as a Valuable Brand and slips down to Number 5 from Number 2 this fiscal year. Puravankara is also proving to be the Dark Horse of the National Brand Leadership and emerges from Number 7 to now at Number 5.

Headlines Real Estate Brands, Realty Branding, Branded Real Estate, Branded Property Developers, Brand Ranking, Brand Rating, Real Estate Brand Evaluation, Track2Realty BrandXReport

Post DeMo and RERA, branded developers dominate with 53% of new housing Supply in H1 2019

ANAROCK research indicates that out of the total new supply in H1 2019 – approx. 1,39,480 units in the top 7 cities – over 53% (73,930 units) were launched by branded developers, and 47% by non-branded entities. In H1 2018, branded developers’ share was 52% and during H1 2016 – before DeMo and RERA – non-branded developers had a 60% share (approx. 95,600 units) of the total of 1,59,090 newly-launched units in the top 7 cities. Branded developers accounted for 63,490 units (40%) of the total supply in the period.