Track2Realty: Many developers are trying their best to create new zones and addresses across India that can appeal to HNI property buyers. This endeavour has met with varying degrees of success on the ground when it comes to swaying the ultra-rich clientele.
Track2Realty Exclusive: Till very recently, unlike several other industries, real estate used to take a back seat in times of a sluggish market or when there was some controversy around. Any negative market sentiment or slowdown more often than not led to newspapers’ property supplements growing thinner and vacant hoardings in and around city becoming common. Prima facie it was seen to be a sales driven exercise where real estate companies’ approach has been to advertise for selling their product and not creating a brand icon. But that seems to be only half the truth in today’s context as the sector is doling out more money for advertising despite slowdown.
Track2Realty Exclusive: Critics who had till very recently criticised the projection of Noida as a corporate city on the grounds that the city lacks commercial activity and an international airport may soon have reasons enough to eat their own words. Scaling up from just being an affordable destination the seemingly poor cousin of Delhi-NCR is today giving its superior peer markets a tough competition in its march to emerge as a landmark corporate hub.
Track2Realty: Following the slow market conditions of the last couple of quarters, Mumbai’s office market saw a slight spurt in market sentiments in the second quarter of 2014. The city’s overall real estate market is anticipated to fare better in the third quarter over the second quarter of the year.
Track2Realty Exclusive: It has often been argued that Indian realty needs to adopt best practices and improve brand image as the sector defends its rough ride on the learning curves. If adopting Corporate Social Responsibility (CSR), retaining employees, inculcating brand loyalty and earning buyers’ trust are some of the best practices that can address the perception issues of Indian real estate, then the sector has to walk a long road ahead.
Track2Realty: K. Chandrashekar Rao, Chief Minister of Telangana State inaugurated on Tuesday, July 15, Phase 2.1 and launched Phase 2.2 of WaveRock, an IT Park in the heart of IT/ITeS SEZ of Gachibowli. This project is a part of larger IT/ITeS SEZ promoted by Telangana State Industrial Infrastructure Corporation Ltd (TSIIC).
Track2Realty Exclusive: If ever you have not missed a flight out of Mumbai or got delayed to an appointment of lifetime in Mumbai due to traffic bottlenecks, you would probably not understand why India’s commercial capital has been waiting so eagerly for the metro train to roll out. But wait! There is more to just ease of traffic with the metro train in Mumbai becoming a reality.
Track2Realty Exclusive: IT driven locations across the country has been witness to the migration of large educated workforce, be it Bangalore, Gurgaon or Pune. This upwardly mobile, well-earning and lifestyle driven class hence becomes a key demand driver of property in the given city. In Pune the expat Indians have thus emerged as the key demand driver of property.
Track2Realty: The Union Budget 2014-15 was presented in the parliament under economic circumstances that required tax revenues to keep pace with targets. Considering the state of government finances and the current situation – below-normal monsoons, Middle East tension leading oil price volatility, the weakness of the India rupee etc., there was not much room for populism.
Track2Realty Exclusive: All major cities are crowded beyond their limits and most are replete with problems like traffic, pollution, housing problems, lack of space, not to mention the ever-rising cost of living. Industry experts believe that integrated townships are the best solution proposed to counter the problem of crowded cities.