Track2Realty Exclusive: Though, a strong branding strategy could help deliver significant economic gains to developers, too much branding must be avoided as it doesn’t add any value. Developers should avoid excessive branding such as branding every single building or every single aspect of a project.
Track2Realty: The West Bangalore sub-market covers the areas and projects around Tumkur Road NH-4 towards the Yeshwanthpur and Malleswaram junction, the Rajajinagar Industrial Area, Yeshwantpur, and Tumkur Road and its surroundings (which has a high-density population and has traditionally been the primary industrial hub of the city).
Track2Realty: India’s economy grew 5.7% y-o-y in Q1 2014–15 (April–June) belying market forecasts of 5.3%, and showing signs of recovery following annual growth numbers of between 4.4% and 5.2% in each quarter between Q1 2012–13 and Q4 2013–14.
Track2Realty Exclusive: An assessment of business confidence index of Pune real estate post the formation of a stable Government at the Centre is not as easy as gauging the mood of the developers across any other city. The precursor to the very assessment is fraught with a question mark that why will the business sentiment change overnight with the change of Government at the Centre.
Track2Realty Exclusive: The commercial property is looking forward to sunny days with the forecast of capital values across the commercial segment expected to rise in the next few quarters. The rental market has already started showing the renewed interest level of the occupiers. The widespread economic recovery and the stable government at centre with some of the positive announcements has revived the sentiments across the property market and the commercial property is the first to pick up in the Indian market before other segments also join the rally.
Track2Realty Exclusive: Now that some progress towards bringing in real estate investment trusts (REITs) has been made it paves way for a positive investment climate in the country. The decision to allow listings of REITs in India as an investment product will boost the liquidity situation of cash starved developers, who are struggling to find funds for their construction activities.
Track2Realty-Agencies: A meeting of all stakeholders has been convened on Friday, Sep 19, to seek their views on a key bill that seeks to pave the way for construction of a large number of affordable houses. The Real Estate (Regulation and Development) Bill, 2013 is likely to be taken up for consideration in the Winter Session of Parliament.
Track2Realty Exclusive: 100 days of governance may be too short a time to evaluate or judge the performance of a government or its impact on any given business. But the Gujarat real estate is so euphoric with the new government at the Centre that it seems they have not only regained some of the lost ground but also carry 100 new hopes ahead.
Track2Realty Exclusive: Analysts believe most capital in Indian real estate was invested at the exchange rate of around Rs 40-45 to a dollar with the expectation of 25 per cent returns. The currency depreciation has impacted the sector adversely as foreign investors would wait for the full cycle to play out and exchange rate to settle down before taking any fresh investment calls. Even if rupee comes down to below Rs. 60 an exit would mean a loss of around 30 per cent.
Track2Realty Exclusive: A sound marketing and communication strategy is essential for supporting the brand and its activities. Over last few years, several new marketing and communication channels have opened up. Among the most prominent channel is the internet.