Realty in search of first-movers of holistic branding-II
Track2Realty Exclusive: So if there is a real estate brand in India that wants to fully realize the benefits of branding to drive its business forward, what is the way forward?
Search Results: property search (985)
Realty in search of first-movers of holistic branding-I
Track2Realty Exclusive: As a brand management professional, I am often asked as to which industry in India needs branding the most. Without any second thoughts, my answer is real estate. Prima facie that may sound very counterintuitive as real estate is after all a big advertising spender.
Property exhibitions saviour during festivals-I
Track2Realty Exclusive: Real estate in search of the twin objectives of sales and brand promotions has, of late, learnt that there is no better mechanism to achieve the both than property exhibitions. It brings many buyers & multiple sellers on board to showcase what is available in the given market.
Is resale residential property a better option-I
Track2Realty Exclusive: A quest for brand new home is inherently ingrained in the psyche of Indians. However, that is fast changing, thanks to unmet commitment of developers in recent times, banks’ changed outlook and home buyers’ convenience in major cities. Track2Realty reads the pulse of home buyers to understand why resale apartment is no more a taboo and is rather preferred over the new launches and under-construction apartments.
The 3C Company partners with ICCRF for cancer research in India
Track2Realty: The 3C Company has partnered with Indo Canadian Cancer Research Foundation (ICCRF), who host the Terry Fox Runs in Dehradun, Delhi and Kashipur for cancer research in India. A marathon was organized in Dehradun as the first drive for the cause.
REIT’s may solve India’s real estate problem: Knight Frank Research
Track2Realty: India faces shortage of fresh supply of houses, the Technical Group on the Estimation of Housing Shortage projects the total shortage of dwelling units in urban areas in 2012 to be 18.78 million, said a report by Knight Frank Research.
MCHI-CREDAI property expo kick starts
Track2Realty: MCHI-CREDAI property expo kick started on Thursday, Nov 1, at BKC grounds, Mumbai, featuring over 15,000 properties with over 120 developers participating. Axis bank is the co-organiser of the exhibition.
IndiaProperty.com mobile app now available on Windows 8
Track2Realty: Indiaproperty.com has launched the IndiaProperty App for the recently launched Windows 8 operating system. Windows 8 users can get the immediate benefit of the property search experience from the IndiaProperty App that is already available in the Windows Store, which will simplify and enhance their property search experience.
MCHI-CREDAI property expo to showcase 15000 properties
Track2Realty: MCHI-CREDAI has embarked on an ambitious four-day property exhibition from November 01, 2012 showcasing flats, bungalows and commercial offering from across Mumbai city and the Mumbai Metropolitan Region.
Young professionals no more demand drivers of metro property
Track2Realty Exclusive: Young professionals in metro cities are no longer the demand drivers of residential property. More than half of them, as many as 57%, say they would prefer to stay in rented apartment and instead invest in their tier-II and tier III city home town for better appreciation potential. 78% of those working professionals with double-income who have bought a house in metro now want to invest in their home town for second home.