Call it market disruption or the innovative disruption or just new marketing strategy but it seems this is the next big idea at a time when the market conditions are really challenging to get noticed. What really is disruptive innovation?
Most of the Thane residents feel since the index, which was conceived in 2017, is based on information from the 2011 Census, it does not do justice with the city. The liveability Index of Thane has seen a remarkable improvement in the last six to seven years; something that the survey could not assess due to limited scope of study as well as constrained by the data of 2011 census. The city has seen phenomenal migration leading to cosmopolitan lifestyle and quality of life in this part of the world.
With so much money around and developers mostly uneducated, it is the senior functionaries in most of the real estate companies who create their own cartel of corruption. Sales leads that are generated within the company are generally leaked to the brokers and the brokerage is distributed with the sales, marketing or the corporate communication, depending upon their clout within the organisation.
REITs or Real Estate Investment Trusts might be the most debated and expected development in the Indian real estate, but a majority of Indians are yet not convinced how will it operate. Even more in number are questioning the opinion of experts as far as its lucrative ROI (Return on Investment) is concerned. The Indians believe given the market uncertainties REITs won’t be the game changer for the Indian real estate, unless the returns are really tempting.
Cloud computing, fueled by Internet of Things (IoT), has given rise to a new era of real estate possibilities for Asia Pacific companies and their workforces. By allowing firms to store and process virtually limitless amounts of data remotely, the cloud is enabling what Colliers International terms the Internet of the Workplace (IoW) – a digitally integrated enterprise architecture that exists in the virtual as well as the physical realm, connecting employees and allowing them to collaborate regardless of location.
It is not just the ambiguity around the RERA that makes the Indians feel there is no hope for them. Most of the reform measures have not touched upon the average Indian homebuyers, claim close to three fourth of the buyers, as many as 72%.
In this sixth year of gauging the public perception for Track2Realty BrandXReport 2017-18, what comes out as no surprise is the fact that Bangalore-based Sobha Limited continues to be undisputed market leader as far as commanding public perception is concerned.
The Indians seem to be quite aware of the challenges of mass housing, as is visible with nearly half of the respondent, 48 per cent questioning when land acquisition is going to be tougher how housing for all will be a reality.
It is not that Thane has surprised only the old timers. Even among the present generation, very few could see the emergence of the destination that was initially ridiculed as the bed room of Mumbai’s blue-collared working class.
Indian cities witnessed a strong office demand in Q2 2018, with about 12.6 million sq ft of gross absorption recorded, indicating a 10% QoQ growth in office leasing activity.