Location matters and so does a good understanding of the consumer market where a mall is located. Successful retail positioning relies on research into the local consumer market and securing anchor tenants. Once a mall opens, retail property managers must be proactive in asset management, maintaining an optimal mix of tenants and tracking retailers’ performances.
An airport has been catalyst to the development and urbanisation of any given city. More often than not, it proves to be the catalyst to the growth of the real estate market of the given city. After all, the housing market is heavily dependent on the commercial activity in the city and for the big ticket commercial activities to take place what the multinational companies and the big corporate houses need the most is an international airport.
Piramal Realty has launched a premium residential tower ‘Vivaan’ exclusively for NRIs in Dubai. This building is situated within the residential complex of Piramal Vaikunth at Balkum, Thane, which is 25km from Mumbai International airport.
A few may have succeeded but most of the developers have failed to position themselves right during the slowdown. In the process Track2Realty finds that the brand realty has taken a severe beating, losing the trust of both the end-users and the investors. The brand positioning that differentiates between the two different realty companies is today negligible with developers’ focus to sell. That, unfortunately, is not working for them and commanding premium over the brand reputation today is a far cry. Our team speaks to a cross section of developers, analysts and brand experts who may differ with each other but nearly all agree that sector has to come out of the Catch 22 situation.
From being the governance wild child to maturing into a market influencer, India’s real-estate sector has transformed in the past decade, with a paradigm shift from family owned businesses to corporates along with a few companies listing on stock exchanges. The change began with the government opening doors to Foreign Direct Investment (FDI) in 2005 and then welcoming the next wave of stability as corporate houses brought image restoration for the sector. Led by corporate entities, realty companies soon adopted corporate governance wherein transparency began to trickle down into the system as a norm slowly.
For a very long time, Pune was considered little more than a pensioner’s destination which benefited to some extent from its proximity to Mumbai. It was not considered a serious real estate market at a national or international level. This has now changed for good – the city has attained its own unique identity and is firmly in the limelight as a thriving economic microcosm, with a real estate market that has overtaken Mumbai in terms of attractiveness and investment viability.
Tokyo is the world’s hottest city for new retailer expansion, attracting 63 new retail brands, according to the latest report by global property advisor CBRE, How Global is the Business of Retail?. Space in core areas of Tokyo remain highly sought after despite the mixed signals in the economy and an increase in sales tax of 8% introduced in April 2014.
The stock market is not only showing the investors’ confidence index going up. It is also indicating the way forward for the Indian real estate. After all, investor sentiment on the bourses have often led to the recovery of the real estate market as the investment grows to the next level of confidence for a long term investment. It may be too early for concluding whether the stock recovery is here to stay and lead to revival of the fortunes of the real estate, yet Track2Realty finds the debate has gained ground. While the developers are optimistic about the money sooner than later coming into the sector, the critics have their own reasons to advice wait & watch policy, if not outright denial.
CBRE’s Retail Hotspots in Asia Pacific 2014reports on international retailer activity occurring in the APAC region. Established as well as emerging retail markets in the region saw 464 new retail entrants in 2014—23% more than in 2013.
Track2Realty: The economic growth rates in Asia are likely to lead the world—creating demand for built spaces, triggering business expansion, and inducing businesses to occupy retail premises and office properties.