Mumbai real estate, often criticized for getting saturated, has been rather blessed with a number of hidden jewels. The city is sitting over some of the under-valued and lesser-known micro markets that are set to transform into property hotspots pretty soon. The cynics who thought that the peninsular city is left with no scope of horizontal growth have probably not visited any of these places.
Investing in relationship management to earn the trust & goodwill of the homebuyers is something that the Indian real estate has not adopted as an industry practice. CRM or Customer Relationship Management is something that every developer today boasts of, but this relationship hardly goes beyond attending phone calls of aggrieved buyers and online registration of grievances.
Urbanisation is inevitable and it changes the very look and feel of the cities across the country. However, probably none other city has been completely transformed the way cities like Ahmedabad and Vadodara and traditional old world charm has been overtaken by a thriving urban metropolis.
When one develops a slum, for instance, and even if 20 per cent of land is given for commercial use as incentive in the bargain, it is a deal for the developer. After all, in the space starved city like Mumbai even a small chunk of land in any of the prime location is a rare commodity. The question is if such a business dynamics is a feasible model, why did the developers shied away from making the best of it so far.
Bottom Line: The urban planners who are not exposed to…
Bottom Line: The slowdown in the Indian property market has…
To say that investors are anchors and project riders would…
Track2Realty Exclusive: In the last few years a perception has gained ground within the built environment of Indian real estate that the environmental concerns are at loggerheads with the development. The collective consciousness seems to have believed that the real estate and infrastructure projects often compromise with the environmental concerns and to make a balance between the inevitable urbanisation and avoiding the natural erosion is not that easy.
Track2Realty Exclusive: A great challenge in real estate branding is the local versus national market. 90 per cent of the realty brands have local presence and not pan India. Most of the projects are linked locally like Prestige with Bangalore or DLF with Gurgaon.
Track2Realty Exclusive: Media perception is not much different than public perception in developing brand. It depends on how media plays down. 50 per cent of the media is honest in promoting actual brand worthiness but few media also carries planted articles or on the contrary, prevents negative articles in exchange of media barter deals.