Track2Realty Exclusive: Though, a strong branding strategy could help deliver significant economic gains to developers, too much branding must be avoided as it doesn’t add any value. Developers should avoid excessive branding such as branding every single building or every single aspect of a project.
Track2Realty: The West Bangalore sub-market covers the areas and projects around Tumkur Road NH-4 towards the Yeshwanthpur and Malleswaram junction, the Rajajinagar Industrial Area, Yeshwantpur, and Tumkur Road and its surroundings (which has a high-density population and has traditionally been the primary industrial hub of the city).
Track2Realty: The logistics and warehousing market in India attracted steady transaction activity, with large sized transactions of around 100,000–250,000 sq. ft. reported during the first half of 2014. The Delhi National Capital Region (NCR), Chennai and Mumbai accounted for the bulk of leasing activity during H1 2014. The automotive, FMCG, commerce, and third party logistics sectors were the principle drivers of demand for warehousing space in the country during the first half of the year, according to the CBRE report, India Logistics MarketView – H1 2014.
Track2Realty: India’s economy grew 5.7% y-o-y in Q1 2014–15 (April–June) belying market forecasts of 5.3%, and showing signs of recovery following annual growth numbers of between 4.4% and 5.2% in each quarter between Q1 2012–13 and Q4 2013–14.
Track2Realty: CommonFloor.com has received USD 30 million in a new round of funding from their existing investor, Tiger Global. The current round of funding comes within months after it raised Rs 64 crores in last round from Tiger Global and Accel India.
Track2Realty Exclusive: An assessment of business confidence index of Pune real estate post the formation of a stable Government at the Centre is not as easy as gauging the mood of the developers across any other city. The precursor to the very assessment is fraught with a question mark that why will the business sentiment change overnight with the change of Government at the Centre.
Track2Realty Exclusive: The commercial property is looking forward to sunny days with the forecast of capital values across the commercial segment expected to rise in the next few quarters. The rental market has already started showing the renewed interest level of the occupiers. The widespread economic recovery and the stable government at centre with some of the positive announcements has revived the sentiments across the property market and the commercial property is the first to pick up in the Indian market before other segments also join the rally.
Track2Realty: High profitability is driving growth of new main streets, says Cushman & Wakefield’s report, ‘New Retail Frontiers: Emerging Main Streets in India. The report analyses the potential of new locations, which are emerging as retail hotspots in the seven major cities of Mumbai, Delhi-NCR, Bengaluru, Chennai, Kolkata, Pune and Hyderabad.
Track2Realty: Demand for housing across leading cities remained subdued in the first half of 2014. Owing to high pricing and lending rates, buyer preference remained focused on secondary and emerging markets of leading cities; while developers began to offer discounts to boost sales ahead of the festive season. This general slackness in housing sales has been primarily triggered off by the Affordability Index going down in certain cities; although home buyers have been investing in markets that they perceive to be offering value for the product, as well as the preferred location.
Track2Realty Exclusive: Now that some progress towards bringing in real estate investment trusts (REITs) has been made it paves way for a positive investment climate in the country. The decision to allow listings of REITs in India as an investment product will boost the liquidity situation of cash starved developers, who are struggling to find funds for their construction activities.