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Housing.com co-founder Rahul Yadav back in real estate
ANAROCK Property Consultants, which former JLL Country Head Anuj Puri launched last month, has appointed Housing.com’s co-founder and ex-CEO Rahul Yadav as Chief Product & Technology Officer.
ANAROCK Property Consultants, which former JLL Country Head Anuj Puri launched last month, has appointed Housing.com’s co-founder and ex-CEO Rahul Yadav as Chief Product & Technology Officer.
Mostly as of now only the developers of integrated townships have got into the healthcare investment. The dilemma of whether or not to have healthcare facility in the project also comes with whether the developer should himself get into the operational side of running it or it should be outsourced post the investment.
From online presence to virtual tour of the property, and digital advertising to sponsored games & other connecting platforms, the developers are not leaving any stone unturned to touch base with NRIs.
“C-Cart’s” B2B & B2C analytics offers a simple and effective solution for generating sales leads , to the buying and supplying committees of the Real Estate segment to access the best of both worlds, along with that this portal has been developed with smart search options to build connections through e-contacts with an innovative idea of providing a complete frame work of Customer Experience Management.
In the fifth edition of Track2Realy Brand X Report 2016-17, Sobha makes a hattrick of brand leadership. Godrej Properties is only developer to be in top 10 across the nation while Puravankara emerges as brand performer of the year, scaling up from 9th position to fourth position this year.
It was 9 AM in the morning and the repeat ring of call bell forced me to wake up. It is not easy for a journalist to leave bed so early after the occupational hazards of late night assignments. I opened the door with visible anger on my face, only to find a smiling PR guy whose smile actually made me even more angry.
Moving forward, the moot point is whether the builders would decide to postpone their new launches keeping RERA in mind to avoid mid way issues. Within the built environment of real estate it is increasingly being questioned as to whether penalising builders for delays in the projects is justified given they rely on so many external factors. At one point government is coming up with consumer friendly RERA 2017 on the other hand government does not have any system or mechanism to give time bound permission to real estate sector developer, then how government will be successful in implementing the real estate.
‘Location, Location & Location’ has been the tried and tested format of success in the Indian real estate. It has been the best calling card for the developers. Many even assumed that if the developer has got a piece of land in any of the highly desirable locations, that itself is enough to sell the project.
There is a general apprehension that because of large-scale discretionary concessions given by the planning authority to almost each and every project, it may eventually compromise with the essential requirements once the new DP relaxes the norms. They suggest the DP must ensure that the BMC (Brihan Mumbai Municipal Corporation) should not grant approvals to projects which are devoid of recreational areas, open spaces and fire safety.
Word-of-mouth publicity is a wish of all the developers both for sales and branding, yet the quest is to rope in a celebrity brand ambassador even if it has the only photo-opportunity connect with the project. Of late, there are a few case studies where the developers have used buyers as brand ambassadors.