Track2Realty Exclusive: FICCI has recently released Real Estate Sentiment Index for Q3-2014. The report is also supported by sensitive data being put forth by one of the world’s leading independent real estate consultancy, Knight Frank. The index or a very formal survey conducted by the joint efforts of these two independent organizations revealed a lot about Indian realty market.
Track2Realty: The draft guidelines for trading in REITs in India have been introduced and allowed. For the very first time, there exists a tool to channel small savings into the Indian real estate sector. Not surprisingly, several owners of income-generating properties are now considering setting up REITs.
Track2Realty Exclusive: Though, a strong branding strategy could help deliver significant economic gains to developers, too much branding must be avoided as it doesn’t add any value. Developers should avoid excessive branding such as branding every single building or every single aspect of a project.
Track2Realty Exclusive: The commercial property is looking forward to sunny days with the forecast of capital values across the commercial segment expected to rise in the next few quarters. The rental market has already started showing the renewed interest level of the occupiers. The widespread economic recovery and the stable government at centre with some of the positive announcements has revived the sentiments across the property market and the commercial property is the first to pick up in the Indian market before other segments also join the rally.
Track2Realty: It is commonly believed that the Indian festive season induces property purchase solely because religious sentiments are high during this period. Likewise, it is a commonly accepted notion that the attractive schemes and freebies that Indian developers offer during the festive season have something to do with the increased sales. Apart from and creating an unduly negative impression in the eyes of global observers of Indian markets, such an assumption does not give Indians the benefit of intelligence.
Track2Realty Exclusive: The NRI enquiries are unlikely to materialise as sales because Indian real estate has lost its credibility. Moreover, given that general elections are around the corner, real estate is in doldrums as all the black money that has been pumped into realty, is slowly being drained out to fund elections.
Track2Realty Exclusive: Branding is about building strong relationship between an organization and its stakeholders, which are generally its customers. It involves establishing strong trust, connection and affinity with the general public.
Track2Realty: “To give the much needed fillip to Real estate and infrastructure sector in India, ‘Renegotiation’ clause should be inculcated while awarding the Public Private Partnership (PPP) Projects to industry. This would help remove the major impediment to PPP projects, i.e the huge gap in the government’s mind set on one hand and the aggressive and ambitious strategies of the private sector on the other”,
Track2Realty Exclusive: IT driven locations across the country has been witness to the migration of large educated workforce, be it Bangalore, Gurgaon or Pune. This upwardly mobile, well-earning and lifestyle driven class hence becomes a key demand driver of property in the given city. In Pune the expat Indians have thus emerged as the key demand driver of property.
Track2Realty: Asian economies compete for greater global influence in terms of business, politics and sociocultural activity. Within economies, cities are the real growth engines. According to The Economic Intelligence Unit’s Hot Spots 2025 (2013) and AT Kearney’s 2014 Global Cities Index and Emerging Cities Outlook (2014), leading Indian cities have done well in terms of growing business activity and enhancing human capital.