Search Results: Essar Group (162)

Headlines india realty news, india real estate news, real estate news india, realty news india, india property news, property news india, india news, property news, real estate news, India Property

Noida on the highway of growth corridor

Track2Realty Exclusive: Noida seems to be on a highway of growth corridor and is fast emerging from the shadow of being poor cousin of NCR’s glorified market of Gurgaon. If the spate of luxury and other high-end launches are any indication, already Noida is in the process of an image makeover where the investors’ confidence is increasingly tilting in its favour. The price appreciation in the last over a year across the Delhi-NCR region suggests that Noida has been witness to the best ROI to the investors.

Headlines - india realty news, india real estate news, real estate news india, realty news india, india property news, property news india, india news, property news, real estate news, India Property, Delhi NCR real estate, Mumbai Real Estate, Bangalore Real Estate, Pune Real Estate news,Track2Media, Track2Realty, ravi sinha

Pune learning from metro mistakes

Track2Realty Exclusive: While most of the metro cities are crumbling under the burden of increasing urbanisation and the load on the land and infrastructure has led the life miserable there are cities like Pune which seem to be learning from the mistakes of these metro cities and the late movers’ advantage seem to be helping the city grow holistically in terms of its real estate developments and infrastructure issues. What makes the case of Pune even more unique, reasons why it is rated as the best city out of the four established metros is the fact that the social infrastructure has gradually been shaping up well in the city to compliment the physical infrastructure.

Policy india realty news, india real estate news, real estate news india, realty news india, india property news, property news india, india news, property news, real estate news, India Property, Maharashtra flats, Pune Flats, MCHI

Developers concerned over policy ambiguity with affordable housing notification

Track2Realty Exclusive: Has populism been behind the Maharashtra Government notification on affordable housing is the question that everyone within the built environment of real estate is today asking. There is a general feeling among the developers that the Maharashtra Government notification for the builders developing a housing project on a 4,000 sq m (acre) plot to reserve 20 per cent of the area for affordable housing is not in sync with the market reality.

Brand Rating Jackbastian K Nazareth, Purvankara, India real estate news, Indian realty news, Property new, Home, Policy Advocacy, Activism, Mall, Retail, Office space, SEZ, IT/ITeS, Residential, Commercial, Hospitality, Project, Location, Regulation, FDI, Taxation, Investment, Banking, Property Management, Ravi Sinha, Track2Media, Track2Realty

Branding strategy for a regional player with pan-India ambitions

Track2Realty Exclusive: The real-estate category has taken the product-led path to brand building. Products occupy centre-stage in advertising campaigns; properties serve as brand emblems. Developers build properties, showcase them through advertisements, customers experience drives word-of-mouth, which in turn generates additional customers and on it goes. Through this iterative process, a brand is built. In other words, the brand identity is inherent in the developer’s real-estate footprint.

Analysis Lulu Raghavan, Landor Associates, India real estate news, Indian realty news, Property new, Home, Policy Advocacy, Activism, Mall, Retail, Office space, SEZ, IT/ITeS, Residential, Commercial, Hospitality, Project, Location, Regulation, FDI, Taxation, Investment, Banking, Property Management, Track2Media, Track2Realty

Realty in search of first-movers of holistic branding-I

Track2Realty Exclusive: As a brand management professional, I am often asked as to which industry in India needs branding the most. Without any second thoughts, my answer is real estate. Prima facie that may sound very counterintuitive as real estate is after all a big advertising spender.

Company News CREDAI Delhi NCR, Amrapali Group, Anil Sharma, India real estate news, Indian realty news, Property new, Home, Policy Advocacy, Activism, Mall, Retail, Office space, SEZ, IT/ITeS, Residential, Commercial, Hospitality, Project, Location, Regulation, FDI, Taxation, Investment, Banking, Property Management, Ravi Sinha, Track2Media, Track2Realty

Property exhibitions saviour during festivals-II

Track2Realty Exclusive: A Delhi-based brand strategist says property exhibitions are more about BTL (Below the Line) brand positioning. Requesting anonymity, he maintains that footfalls are not necessarily translated into actual buying. Even the sales figure that developers so glorify out of the property fest is, more often than not, accumulative sales figure of the given period.

Company News Track2Realty, Track2Media, Ravi Sinha, HT, Hindustan Times, Times of india, PTI, CNN-IBN, Deccan Herald, Deccan Chronicle, 99Acres.com, NDTV Profit, NDTV, AajTak, Zee Business, Real estate news india, realty news india, property news india

Realty wanted a genuine PR professional-III

Track2Realty Exclusive: Chairman, Public Relations Society of America, Gerard Corbett announced the new definition of Public Relations. After more than 900 suggestions, much deliberation, crowd-sourcing and lots of voting, the winning definition of the PR is: “Public relation is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”

Analysis CREDAI Delhi NCR, Amrapali Group, Anil Sharma, India real estate news, Indian realty news, Property new, Home, Policy Advocacy, Activism, Mall, Retail, Office space, SEZ, IT/ITeS, Residential, Commercial, Hospitality, Project, Location, Regulation, FDI, Taxation, Investment, Banking, Property Management, Ravi Sinha, Track2Media, Track2Realty

CREDAI NCR committed to give facelift to sector

Track2Realty Exclusive: We all understand that real estate needs a facelift and brand management from the industry standpoint. The sector has indeed come a long way in the last around ten years but we still need to work on the trust deficit in the sector.

Policy india realty news, india real estate news, real estate news india, realty news india, india property news, property news india, india news, property news, real estate news, India Property, Delhi NCR real estate, Mumbai Real Estate, Bangalore Real Estate, Pune Real Estate news,Track2Media, Track2Realty

Realty cribs rate hike by RBI

Track2Realty: Real estate has expressed disappointment over the decision to hike key policy rate by the Reserve Bank of India (RBI). The developers and analysts say this would lead to increase in finance cost and also affect housing demand during the festive season.

Analysis Jackbastian K Nazareth, Purvankara, India real estate news, Indian realty news, Property new, Home, Policy Advocacy, Activism, Mall, Retail, Office space, SEZ, IT/ITeS, Residential, Commercial, Hospitality, Project, Location, Regulation, FDI, Taxation, Investment, Banking, Property Management, Ravi Sinha, Track2Media, Track2Realty

Opportunity to introspect marketing formats in slowdown-III

Track2Realty Exclusive: In the pre-2008 era, print spends were high. Since then the global economic recession and resultant decline in sales have compelled marketers to explore alternative channels. Subsequently, internet marketing which up till then meant having a website, morphed into a lead-generation and branding tool.

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