I have taken up the challenging practice of evaluating the performance of the real estate companies through rating the respective brands. I often hear two very different voices about my professional existence within the sector. A group of developers, though minority community, not only take the learnings out of the rating & ranking but also endorse that the sector needs someone like me for the larger interests of the business.
These are the findings of a pan-India survey by Track2Realty. The survey was aimed at assessing the track record of the Indian malls in terms of meeting the customer experiences and rating & ranking the best malls in the country. The survey was carried in 20 cities – Delhi, Gurgaon, Noida, Ghaziabad, Chandigarh, Amritsar, Mumbai, Pune, Kolkata, Bhopal, Raipur, Lucknow, Jaipur, Bhubaneswar, Ahmedabad, Bengaluru, Hyderabad, Chennai, Kochi and Coimbatore.
The three-day exclusive window scheduled from December 14th to December 16thDecember 2019 will feature free-to-listen knowledge sessions from SOBHA’s top leadership team, industry guests and patrons, helping home buyers take smart decisions. The bookings at this online Expo is live from November 23rd November, 2019 onwards on the link www.sobha.com/click2buy.
Track2Realty has in its possession various exchanged mails between the buyers and the builders which not only defies any civilized business correspondence but is also in contravention with the law of the land. In one such mail with a delayed project for more than three years, the builder has the audacity to put on record that they would refund only with some deductions, forget about delayed penalty. Incidentally, the builder has accepted unaccounted cash with the said buyer and hence the buyer knows the real fallout of the exit.
Despite repeated attempts by Track2Realty, none of the developers with projects in the worst hit areas are ready to speak on camera. All of them are rather defiant that the construction ban is unfortunate disruptions and adversely affects the project timelines. The moot point nevertheless is can the builders in their collective consciousness shrug off the responsibility now? Do they wake up only when the NGT slaps the sector with construction ban? Can’t they switch to responsible urbanisation for future generations?These questions may not bother them but what they can’t afford to ignore is whether or not the housing sector in Delhi NCR would be paralysed if the city is not made worth breathing and worth living?” Unfortunately, there are more questions than what any of the stakeholders would like to answer with some honesty.
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The three southern cities collectively saw residential sales of 61,400 units between January and September 2019 as against 64,420 units sold in the first three quarters of 2018. MMR and Pune, on the contrary, saw the sale of nearly 93,930 units in 2019 against 70,740 units in the corresponding period in 2018. Altogether, the top 7 cities recorded sales of 2,02,200 units in 2019 till September, of which western cities comprised 46% overall share while southern region consisted of 30% share.
First, residential project delay is not a pan-India phenomenon and only limited to major metropolitan cities of Delhi NCR and Mumbai in terms of quantum as well as value of projects. Second, the slowdown in completion of projects is not across the entire spectrum of housing categories but significantly visible in upper-mid and premium categories. What is needed is perhaps a push from the government and funding agencies along with a strict code of conduct among developers which will improve the situation. Going forward, developers should take cognizance of the situation at hand and accordingly realign their marketing strategies so that their launches are in sync with people’s affordability and demand.
After nearly two-and-half years since RERA deployment across the country, the Centre’s aim to enforce it in each state to regulate the Indian real estate sector has picked up momentum. There has been a 40% growth in project registrations under RERA in a year across the country – from around 32,306 projects in end of September 2018 to nearly 45,307 projects as on 5th October 2019.
After witnessing a revival of sorts in 2018 housing sales have witnessed a growth of 14% in the first nine months (January-September) of 2019 as compared to the corresponding period in 2018, according to India Real Estate Market Update Q3 2019, released by JLL . The office segment witnessed strong leasing, registering a jump of 40% during the same period as compared to the corresponding period in the previous year, the report added.