There are very few case studies where the developers have flocked out to cities on sheer promise without registering their presence in the four metro cities. However, such migration to magnet territory is today quite visible in Gujarat where the developers from other states are increasingly flocking, most notably in the city of Ahmedabad.
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Call it contrasting match of the two extreme ends or just the confusing mate living together, but affordable luxury has gained ground in Indian realty, finds Track2Realty.
Mahindra Lifespace Developers Limited (MLDL), the real estate and infrastructure development arm of the Mahindra Group, has launched Luminare Solaris, the next phase of its luxury residential project in Gurgaon, located at Sector 59, Golf Course Extension Road.
A few may have succeeded but most of the developers have failed to position themselves right during the slowdown. In the process Track2Realty finds that the brand realty has taken a severe beating, losing the trust of both the end-users and the investors. The brand positioning that differentiates between the two different realty companies is today negligible with developers’ focus to sell. That, unfortunately, is not working for them and commanding premium over the brand reputation today is a far cry. Our team speaks to a cross section of developers, analysts and brand experts who may differ with each other but nearly all agree that sector has to come out of the Catch 22 situation.
CBRE’s Retail Hotspots in Asia Pacific 2014reports on international retailer activity occurring in the APAC region. Established as well as emerging retail markets in the region saw 464 new retail entrants in 2014—23% more than in 2013.
Track2Realty: International expansion remains high on the agenda for retailers in 2015, in spite of uncertain economic prospects and cost escalation. CBRE’s research report, How Active are Retailers Globally?, has several interesting implications for the Asia Pacific (APAC) region, with some 85% of luxury and business fashion retailers looking at the region, and 67% of coffee and restaurant retailers doing the same.
Track2Realty Exclusive: Perhaps no other segment of Indian real estate would have taken as much beating as the retail one. With consumerism down due to overall slowdown in the economy, e-commerce emerging big to challenge the malls and the high streets back with innovations, it seems the mall developers had abosiltely no idea as to how to deal with the emerging market realities. Track2Realty Focus 2015 takes a look at how the promising retail in India could not benefit retail realty in its performance.