Track2Realty: Puravankara Projects is launching a super-luxury project in JP Nagar, Mumbai. The property, named Purva Coronation Square, claims to be designed to indulge the inclinations of modern-day royalty.
Track2Realty: Provident Housing Limited, a wholly-owned subsidiary of the Puravankara Projects Limited, is to launch ‘premium affordable’ homes in Coimbatore. The innovative residential project will be located at Selvapuram, Off Perur Main Road, near R S Puram, in the vicinity of the city center.
Puravankara Projects Limited has ventured into the Kingdom of Saudi Arabia to cater to the Indian housing needs of NRIs residing there. With the increasing interest among Indians in the Kingdom of Saudi Arabia to invest in luxury and affordable luxury homes back home in India, Puravankara is now well poised to tap this potential market with a permanent presence in the Kingdom of Saudi Arabia through its new branch office in Al Khobar, Dammam.
Puravankara Projects Limited has launched a new scheme where customer can own a Purva apartment only by paying the initial 20% without any further financial outflows up to possession.
Puravankara Projects has forayed into Coimbatore with a Rs.650 crore project, offering luxurious two and three bed room apartments.
The share of mid-market houses costing INR 20-50 lakh in the overall residential sales in the country has been progressively rising, touching an all-time high of 42 percent of total transactions in the second half of the current financial year 2018-19, according to data released today by India’s largest marketplace for new homes Square Yards.
Call it market disruption or the innovative disruption or just new marketing strategy but it seems this is the next big idea at a time when the market conditions are really challenging to get noticed. What really is disruptive innovation?
Those who know Puravankara family are not surprised. After all, he grew up in a home where every dinner discussion was about business and opportunities, which would invariably veer towards brick, mortar and realty. He was mentored by a passionate and focused visionary father whose passion and perseverance made Ashish understand what it takes to build vibrant communities and enriching lives by offering families their dream of buying a home.
An analysis by Track2Realty vis-à-vis the volume of office space consumption per household – not only in India but also internationally in London, Singapore, New York, Tokyo etc concludes that there is equilibrium when the office space consumption is around 60-65 sq feet per household. In India it is rather surprising that the ratio per household even in a city like Mumbai is 25 sq feet. Kolkata has a dismal only 14-15 sq feet office space per household. In Delhi-NCR it is again 20-25 sq feet per household.
The fact of the matter is that in the absence of any regulation that defines the standard measurement of super built-up area, built-up area and carpet area, every developer defines it as per his convenience. There is no scientific methodology that defines what is an ideal loading percentage.