News Point: Housing.com and Uber alliance eases location finding for homebuyers.
Housing.com has entered into strategic alliance with Uber, the smartphone app, to provide homebuyers in India with added convenience for site visits.
Uber will be integrated into the Housing.com app, allowing consumers to directly book a ride after identifying a property of interest. This will save consumers the hassle of finding locations of different sites.
With a keen focus on serving consumers across the complete buying lifecycle, Housing.com formed the alliance as a way to further simplify the house-hunting process for consumers.
Potential homebuyers will enjoy all of the convenience of Uber including choice of Uber service, estimated fare, arrival time etc. While the feature is currently available for new projects only, Uber will subsequently integrate with resale property listings on Housing.com’s app. The service will be available across all cities common to Housing.com and Uber’s services.
Commenting on the alliance, Snehil Buxy, Chief Product Officer, Housing.com said, “At Housing.com we are keenly focused on creating innovations that have a deep impact on the consumer and their buying journey. In this case, we have combined the existing resources of Uber and Housing to create something that provides our consumers with unparalleled convenience.”
“In most cities the process of hunting for a house is quite difficult and time consuming, through this partnership with Housing.com we’re happy to make that process easier by providing a ride within the Housing.com app, at the push of a button.” said Saad Ahmed, Business Development Lead, Uber India.
The feature is available on the Android and iOS versions of the Housing.com app.
