Track2Realty Exclusive: Smart homes in India are coming up with a plethora of new technologies and have begun to find their ways into homes not owned by the richest exclusively. Technology vendors and real-estate players from different domains have started developing solutions capable of being easily integrated into home-environments. IP based technologies are making substantial strides in the area of ‘smart-home’.
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Track2Realty Exclusive: Not all stories are such fairy tales in the covert clash of mindset between the second generation and their predecessors. When Ratnesh Shah (name changed on request) joined the real estate business that his father had raised from the scratch after a long stint as broker, he had pretty discomfort, not just with the unorganised and unregulated nature of the business, but even more with the opaque way his own organisation used to operate.
Track2Realty Exclusive: Experience suggests there is an increasing inclination and though selectively but older unintelligent homes are giving way to their smarter versions. The advantages of smart home technology are changing the realty scene.
Track2Realty Exclusive: Clash of generation in Indian business is no secret. However, when it comes to the second generation in Indian realty, the gap gets even wider since suave & sophistication that often comes with their foreign degree is in sharp contrast to the complex nature of business.
Track2Realty: The real estate sector has been hoping against hope that the rates will be marginally cut in order to keep the sentiments bullish. Reports of foreign funds warming up and the substantial contribution of the sector, 6 plus to the Indian GDP was also being seen as an indication of why the policies would be eased.
Track2Realty Exclusive: In Mumbai Kohinoor City has a club house with wide range of international standard gymnasium equipments, rubberized jogging track, badminton court with herculean flooring, squash & table tennis court with wooden flooring, lawn tennis, swimming pool with Jacuzzi, steam rooms, yoga room, carom & pool room, cricket ground and even amphitheatre.
Track2Realty Exclusive: As humans, our primary need is to stay connected and clubs are one place where we can meet like-minded people and exchange thoughts and ideas while having a good time. Track2Realty explores how this change of taste is giving conventional need of housing a new paradigm shift where a club is not just important, but essential component of a housing project.
Track2Realty Exclusive: The TINA factor also poses the biggest risk for investors in real estate at current level. The fact that real estate prices are all time high at a time when the economy is faltering with GDP growth coming off from a 8.4 per cent in 2010-11 to level of 6.5 per cent and below forecast ahead should ring a warning bell for investors.
Track2Realty Exclusive: Realtors are also increasingly smarting to deal with the criticism as digital media is proving to be a deadly two-way weapon. Ravi Saund, COO of CHD Developers asserts it has not deterred them in any way; it has only helped in getting closer to the customer base and understand their needs and expectations from a developer in today’s market.
Track2Realty Exclusive: The digital medium, however, seems to be evolving fast and some of the realtors have adopted pro-active social media strategy to focus on consumer connect, feedback, consumer research to identify their needs and requirements.