Track2Realty-Agencies: Kolkata-based Rose Valley Group on Thursday, July 11, said it would take legal action against the Securities and Exchange Board of India (SEBI) order against the company’s deposit-taking schemes through a holiday membership plan.
Track2Realty Exclusive: The concept has been new in India and in the absence of home buyers understanding, they have often succumbed to misleading advertisements that promise “view of nature” or “open green spaces.”
Track2Realty-Agencies: America’s real estate business tycoon and celebrity Donald Trump has announced his company’s first Indian project, a 22-storied residential twin towers in Pune having 44 luxurious single-floor condominiums.
Track2Realty Exclusive: Globally a successful model of funding for real estate and investment instrument for common people, Real Estate Investment Trust (REIT) could not move beyond draft guidelines by SEBI.
Track2Realty Exclusive: Green building is something that is being over marketed in the Indian real estate. However, while the serious developers have realized its benefits, including fast return on investments, consumers’ literacy on the benefits of paying extra for long term low-maintenance is relatively low.
Track2Realty Exclusive: Social activist Medha Patkar has rather questioned the need of SEZs and acquisition of such huge tracts of land. Referring SEZs as “pervert corporate projects” Patkar points out that the Maharashtra Industrial Development Corporation (MIDC) had about 80,000 acres of unutilised land – information unearthed through the Right to Information Act.
Track2Realty Exclusive: Many within the sector admit it is more often the case of lacking USP of the project added with the faulty communication and branding. This is being compensated by frivolous features which may bring the footfall but hardly translates into buying.
Track2Realty Exclusive: The problem remains that many SEZs are seen as real estate scams. Lack of clarity on the country’s land acquisition policy is also a major stumbling block for SEZ projects. EAS Sarma, former Secretary to the Government of India has alleged that most of the SEZs in the country have become real estate ventures lined to money laundering.
Track2Realty-Agencies: Shriram Properties the Bangalore-based realty arm of the Shriram Group, is understood to have up lined up discussions with key global players including Mapletree and Ascendas to sell its Gateway SEZ, a 1.3 million square feet information technology special economic zone in Chennai for $150 million.
Track2Realty Exclusive: With inventory piling up, interest on debt burden squeezing, all tried & tested marketing mantra failing flat and festive season hardly escalating sales drive; the realtors have suddenly woken up to the reality that their marketing format needs a makeover, if not completely to be thrown out of the window.