Track2Realty Exclusive: Every project is launched with the presumption of existing demand in the given catchment area. If that be the reason the sector should not have been sitting over a record inventory. Track2Realty tries to explore what defines demand and how the flawed concept of demand leads to demand-supply mismatch. It is a grey zone for the real estate which hits where it hurts the most to the developers, yet most of them try to justify launches and shrug off the subject.

Track2Realty Exclusive: To say that the property market of Mumbai has been subdued for quite some time would be stating the obvious. Reports of inventory pile up and appreciation despite slow sales have only made the sentiments bearish. The macro-economic outlook in the last over a year has also not supported the cause of real estate market in the city. Amidst this gloomy scenario, comes the festival of Akshay Tirtiya which has traditionally been known for property acquisition in the city.