Growth curve: Organised retail real estate in Tier II and III cities
Track2Realty: Currently, tier 2 and 3 cities account for a smaller proportion of operational shopping malls in India. However, with rising consumer aspirations and demand, the potential of these cities in terms of retail real estate is increasing. Both national and international retailers are expanding businesses in these cities, and this is fuelling demand for organized shopping spaces. While the major metro cities are continuing to launch bigger, international-standard malls, tier 2 and 3 cities are currently graduating to next level by initiation of shopping mall developments. There are notable exceptions to this – Lulu Mall in Kochi is, in fact, the largest mall in India as of today.
