More than half a dozen builders, including Ahmedabad-based Bakeri Group, Lodha Developers and Indiabulls Real Estate, have either pulled out of the affordable-housing segment or have changed their offering.
At a time when there is a mad rush to launch new projects in & around the airports across the cities of India, a developer in Bengaluru opted to go in the diametrically opposite direction. Prima facie, what appeared to be a case of finding a better or affordable land parcel in that given location of South-West Bengaluru had a strategy that very few adopt in the business of Indian real estate. The strategy to define demand through scientific research. The demand in the market was assessed with consumer psychograph study – what consumers want; what they need; where are the gaps; and how a new housing project could fill in that gap.
Between April and June 2024, residential supply witnessed the highest growth rate in the last 24 months, driven by the increasing availability of under-construction properties, shared the recently published PropIndex Report (April-June 2024) by Magicbricks, India’s leading real estate platform. According to the report, the supply of under-construction properties has increased by 11.7% QoQ, while prices have risen by 15.2% QoQ between April-June 2024. This surge has resulted in prices of under-construction properties surpassing those of ready-to-move properties in several cities such as Gurugram, Mumbai, Noida and Thane.
Provident Housing aims to stand out as a top brand in the large property landscape of Mumbai Metropolitan region (MMR). Sensing that below INR one crore housing is the most desired but least served segment of housing in the region, the developer with expertise in catering to mass housing has big plans in the pipeline across west zone. In an exclusive interview with Ravi Sinha, Rajat Rastogi, CEO-West & Commercial Assets (Pan-India), Puravankara Limited, sounds optimistic that the brand has good recall and acceptance among the home buyers of the region.
Provident Housing, a wholly owned subsidiary of Puravankara Limited has made a…
No one has got a clear answer to the core of the problems and every industry stakeholder has his own point of view. However, the economies of scale suggests it definitely helps the developers to undertake cost-effective measures since material procurement happens at a group level. This gives large developers an advantage over other smaller developers and projects. Also, the duration of construction has an impact on the cost. The developers must ensure the completion of projects on time, which could help us sell the properties at a faster pace and keep the cost under control.
Freedom is a luxury and it means different things to different set of people. The stakeholders within the built environment of the Indian real estate too have their own set of definition when it comes to what defines their freedom. While for a home buyer, freedom is to have a rent-free house of one’s own at an affordable price, for the developers the quest has been freedom from multiple bottlenecks – single window clearance, industry status, easy funding and, most importantly, FSI free developments. Track2Realty investigates whether ‘Freedom From FSI’ would be boon or bane.
There are altogether over 6.1 lakh affordable units under construction across the top 7 cities, of which NCR and MMR alone account for nearly 59% – or 3.59 lakh units. These units were launched between 2013 to 2019. Both cities together also have a 57% share (approx. 1.34 lakh units) of the overall unsold stock of 2.34 lakh units in the budget homes category. (Unsold affordable stock consists of both under-construction and ready-to-move homes.)
The affordable housing segment, which gained significant traction over the last few years, may also take a hit by COVID-19. The outbreak will significantly affect affordable housing’s target audience. With limited income and unemployment fears, buyers of affordable housing may defer purchase decisions, leading to an estimated 1-2% rise in unsold stock within this segment in 2020.
According to the report titled “The Herald of a New Chapter: Student Accommodation in India”, the Student Housing/Co-Living space is expected to witness an investment worth USD 700 million and an addition of 0.6 million beds by 2023 across the country. The Student Housing segment is witnessing rapid growth across all the major markets in the country and expected to witness a growth of 36 percent between 2019 to 2023.